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IA GLC Announces Lindsay Bach-Moore as President-Elect

Jan 19, 2021

Moore Research Portraits 14

PRESS RELEASE: January 19, 2021

Insights Association Great Lakes Chapter Board of Directors Announces Moore Research’s Lindsay Bach-Moore as President-Elect

(ERIE, PA) – Lindsay Bach-Moore, Director of Research & Insights at Moore Research Services, Inc., has been elected as President-Elect for the Insights Association (IA) Great Lakes Chapter (GLC) Board of Directors for the 2021 term. Lindsay previously served as the Director of Programming and has been a member of the GLC’s Diversity and Education committee since 2019.

The Insights Association strives to effectively represent, advance, and grow the research profession and industry. Specifically, the organization provides government advocacy, cares for and improves the industry’s image, markets the business case for industry products and services to buyers and users, and sets and enforces professional standards and best practices. The Great Lakes Chapter is one of the largest and most active chapters in the Insights Association. The GLC has more than 1,000 members covering eleven states. To learn more about the Insights Association, visit insightsassociation.org.

When asked about her preparedness and ambitions for this role, Lindsay said, “I believe my twelve years of experience in the research industry coupled with my active involvement as a GLC board and committee member will lend greatly to my role as President-Elect. I hope to collaborate with other industry-professionals and IA chapters across the country to elevate the voice of the Insights community, promote innovative ways of conducting research, and continue to educate GLC members in effective, adaptable ways so they can grow themselves and their business.”

Moore Research Services, Inc. is an award-winning market and opinion research company founded in 1969. Moore Research delivers quality insight that drives innovation and products/services that meet consumer expectations and needs. By conducting qualitative and quantitative research globally, the company offers flexibility, reliability and value to its clients. To learn more about the company, visit moore-research.com.