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Bach-Moore installed as President of Insights Association North Central Chapter Board of Directors

Feb 01, 2022

Moore Research Portraits 14

Insights Association North Central Chapter Board of Directors Installs Moore Research’s Lindsay Bach-Moore as President

(ERIE, PA) – Lindsay Bach-Moore, Director of Research & Insights at Moore Research Services, Inc., has been sworn in as President for the Insights Association North Central Chapter Board of Directors for the 2022 term. Lindsay previously served as the President-Elect of the formerly Great Lakes Chapter, as well as Director of Programming and a Diversity and Education committee member.

The Insights Association strives to effectively represent, advance, and grow the research profession and industry. Specifically, the organization provides government advocacy, cares for and improves the industry’s image, markets the business case for industry products and services to buyers and users, and sets and enforces professional standards and best practices. North Central is a new chapter formed after a large organizational restructuring from the Insights Association. The chapter's footprint covers fifteen states, stretching from western Pennsylvania to North Dakota. The chapter has roughly than 1,200 members. To learn more about the Insights Association, visit insightsassociation.org.

When asked about her goals for the upcoming year, Lindsay said, “I am excited to work with a passionate group of board members who are ready to be a reliable and trusted resource for our members, and provide meaningful, relevant, and consistent content over the months to come. The job of our board is to connect with members, highlight their work, provide insightful educational opportunities, and build up our research and insights community.”

Moore Research Services, Inc. is an award-winning market and opinion research company founded in 1969. Moore Research delivers quality insight that drives innovation and products/services that meet consumer expectations and needs. By conducting qualitative and quantitative research globally, the company offers flexibility, reliability and value to its clients. To learn more about the company, visit moore-research.com.